Our Experts




Don Rochester
President
Don has been in the floor covering business since 1986. He has served many customers in northeast Alabama over the years.


Larry Thomas
Vice President
Larry is in his 25th year with the company. He has much experience in all types on flooring. He has completed training in a number of national and regional floor covering schools. In 1996 he attended the Bruce Hardwood School, 2003 and 2006 received national traning in insurance claims and estimating. 2009 attended NWFA school for hardwood installation and finishing.


John Clayton
Secrerary - Treasurer
John has close to 25 years in floorcovering. John is responsible for our large selection of beautiful area rugs. John has rich experience in the area rug department. He can answer any question you might have concerning styles and sizes of our rugs.


Randall Reynolds
Store Manager
Randall has more than 20 years experience in the floor covering profession.


Sales Professionals

Expertise is what we offer you on so many levels. Our sales professionals are trained to ask the right questions, guide you through our easy-to-understand selection systems, and work with you to create exciting solutions.


Jamey Reynolds
Sales Professional



Joe Wright
Sales Professional



Rebecca Allbritton
Sales Professional



Installation Professionals

We believe in flawless execution every step of the way, so our work continues after you’ve made your flooring selection. We are experts in flooring installation, and we stand behind our work with a “Life of Floor” warranty. You can rely on our flooring installation experts. After all, this is your home we’re talking about.


Patricia Lasslett
Office Staff
Secretary


Glida Tipton
Office Staff
Secretary


Betty Walker
Office Staff
Secretary


Rick Powell
Warehouse Staff
Shipping and receiving.